Masters of Comms welcomes Advita Patel, Director & Founder of CommsRebel, where she assists corporations to transform their internal communication strategies. She has worked in communications for more than 20 years, where her heart has been with internal comms, and most recently DE&I. Advita shares with us her vision and recommendations on building impactful Diversity, Equity & Inclusion internal comms strategies. Discover how to overcome objections from internal teams to how to keep your communications from being too vanilla, when addressing such an important topic.
Advita advised us to read:
“The Year of YES” – Shonda Rhimes
Inclusive Comms Audit – A due diligence report to understand an organization and its demographics. Who are you talking to? What are their challenges?
0:41 – Presentation of Advita Patel & Comms Rebel
2:44 – The importance of making DE&I strategies a principle topic in organizations
4:31 – Embedding your strategy for the longterm
6:00 – Unifying the annual communications plan
9:29 – Going back to the basics to obtain engagement
12:04 – Addressing the role of country specific initiatives
14:34 – 3 Recommendations to enrich your program
16:58 – Book recommended by Advita